30-44 ANALIZÂND MEDIULUI INTERN ȘI EXTERN AL AEROPORTULUI INTERNAŢIONAL ”AVRAM IANCU” CLUJ
EXTERNAL AND INTERNAL ENVIRONMENTAL
ANALYSIS OF CLUJ INTERNATIONAL
AIRPORT “AVRAM IANCU”
The present paper aims to undertake at Cluj “Avram Iancu”
International Airport’s interior and exterior economic environment over the past
four yers has been carefully analyzed, along with the airports major
competitors: Timisoara’s Airport “Traian Vuia”, Sibiu International Airport and
Targu-Mures “Transilvania” Airport. Cluj International Airport “Avram Iancu” has
had a remarkable development over the past few years, a fact which involved
strategic planning in order to sustain the organization from an administrative as
well as from the competitiveness point of view. Taking these aspects into
consideration, the present paper includes a brief analysis of the airports activity
domain.
Keywords: analysis, internal environment, external environment,
airport
Cuvinte cheie: analiză, mediul intern, mediul extern, aeroport