27-31 ANTREPRENORIATUL SOCIAL ÎN CONTEXTUL FENOMENULUI DE IZOMORFISM INSTITUȚIONAL


SOCIAL ENTREPRENEURSHIP IN THE CONTEXT
OF INSTITUTIONAL ISOMORPHISM
Considering that social enterprises represent one of the possibilities to respond to growing social needs, this article will try to give a new definition to the concept. We will discuss the position of social enterprises starting from the theory of institutional isomorphism developed by DiMaggio and Powell in 1983 and from the concept of natural selection and survival of the fittest introduced by Darwin and used in modern economy. We will also define social enterprises in accordance to these constraints as being similar to traditional for-profit organizations in terms of form and function but with differences in mission and profit distribution.
Keywords: social economy, social entrepreneurship, institutional isomorphism
Cuvinte cheie: antreprenoriat social, izomorfism instituţional, economie socială

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