Elena-Simina LAKATOS


32-84 RECICLAREA MATERIALELOR TEXTILE PENTRU DURABILITATEA MEDIULUI ÎNCONJURĂTOR

RECYCLING TEXTILE MATERIALS FOR
ENVIRONMENTAL SUSTAINABILITY
The article presents the main problems related to over-consumption of clothes and textiles in general, due to the demand of new fashion and fast production. Therefore, it will present information about the businesses that are utilizing recycled clothing in a variety of services in order to prevent waste and maintain environmental sustainability. Also, the article will have a focus on the main fashion chains, ZARA and H&M and the Circular Economy that they present as a business method. We will see the importance of protecting the resources and our environment through ways and methods which also help the global economy.
Keywords: recycling, sustainability, textile industry, environment, circular economy

Cuvinte cheie: reciclare, sustenabilitate, industria textilă, mediu, economie circulară

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32-82 VALORIFICAREA NĂMOLURILOR PROVENITE DE LA STAŢIILE DE TRATARE A APELOR UZATE DIN PERSPECTIVA ECONOMIEI CIRCULARE

SLUDGE VALORIZATION FROM WASTEWATER
TREATMENT PLANT TOWARDS A CIRCULAR ECONOMY
This study aimed to investigate the sludge removed from wastewater treatment plants and various modes of disposal as waste. One way of treating it as fertilizer on agricultural land use, its rich content in nutrients. So then it is necessary analysis and testing before use sludge future presentation. However, this method may be limited by the presence of heavy metals, pollutants microbiological agents, organic and inorganic contaminants. In this article, a variety of sampling analysis, pre-treatment, extraction and methods have been reviewed. Therefore, we consider that an important part of treatment of sludge prior to disposal is the separation of water and sludge volume reduction.
Keywords: sludge, capitalization, circular economy, wastewater treatment

Cuvinte cheie: nămol, valorificare, economie circulară, epurare ape uzate

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32-80 METODE ȘI TEHNOLOGII ECO-INOVATIVE PENTRU REDUCEREA ȘI RECICLAREA POLUANȚILOR ORGANICI PERSISTENȚI DIN MEDIUL ÎNCONJURĂTOR – Prezentare Generală

ECO-INNOVATIVE METHODS AND TECHNOLOGIES FOR REDUCING AND RECYCLING OF PERSISTENT ORGANIC POLLUTANTS FROM ENVIRONMENT-AN OVERVIEW
The most toxic pollutants in the environment that originated from human activities are the Persistent Organic Pollutants (POPs) which are chemicals that accumulate and persist in the environment through the trophic web causing negative effects to human and environment health. POPs present a high risk because of their capacity to be transported across the borders affecting even regions where they have never been used or produced. This article presents a general description of the persistent organic pollutants and their level at the UE level and aim to revise the best available methods and technologies utilized in reducing POPs, along with their advantages and disadvantages. The flux of the persistent organic pollutants in the environment is also outlined with the purpose to identify the low spots that need to be addressed.
Keywords: POP, bioremediation, sustainability, hazardous substances

Cuvinte cheie: POP, bioremediere, sustenabilitate, substanțe periculoase

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32-76 ASPECTE PRIVIND EFECTELE POLUĂRII AUTOVEHICULELOR ASUPRA MEDIULUI ÎNCONJURĂTOR – Studiu de caz

ASPECTS WITH REGARD TO THE EFFECTS OF MOTOR VEHICLE ENVIRONMENTAL POLLUTION – A case study
Pollution can be considered a major assault on the environment caused by modern man. Air pollution caused by industrial activities and road traffic has a significant impact on the health of the population, especially on those who are living in urban areas, more exactly for 80% of Europeans. It involves the emanation of organisms, which release harmful substances into the atmosphere. The amount of pollutants emitted into the air we breathe was greatly reduced once the EU has introduced policies and measures addressing air quality in the 1970s. Design and implementation of policies to address this complexity is not an easy task.
Keywords: pollution, vehicles, environmental policy, overbuilding, traffic congestion

Cuvinte cheie: poluare, autovehicule, politici de mediu, aglomerare urbană, congestie de trafic

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31-29 IMPACTUL BRANDURILOR FARMACEUTICE ASUPRA DECIZIEI DE CUMPĂRARE ÎN RÂNDUL CONSUMATORILOR – STUDIU DE CAZ

IMPACT ON PHARMACEUTICAL BRANDS AMONG DRUG PURCHASE DECISION – A CASE STUDY

 

This study aimed to provide answers on the impact of medicines promotions on consumer behaviour. Article consists of the synthesis of the literature in the field of sales of medicinal products, analyse the current state of the theme and issues relating to the improvement of consumer behaviour on buying medicines, influenced by using modern means of promotion by pharmaceuticals brands. The article originality is provided by exploratory research undertaken, literature synthesis which provides an understanding of the mechanism of drug consumption behaviour under the influence of modern methods of promotion.

 

Keywords: brand medicines, consumer behaviour, market         Cuvinte cheie: brand de medicamente, comportamentul consumatorilor, piața farmaceutică

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31-21 O ALTERNATIVĂ EFICIENTĂ A ECONOMIEI LINIARE: ECONOMIA CIRCULARĂ

AN EFFECTIVE ALTERNATIVE TO LINEAR ECONOMY: CIRCULAR ECONOMY

 

According to previous European Commissioner for Environment- Janez Potocnick, “Improving our economic well-being and also to our environment was once considered the solution taking into account all aspects of the problem. Now this is called circular economy”. Nowadays, our model of mass production and consumption challenge in a dangerous limits and resources of the world and threatens the sustainability and stability through the prism of our own future as population. The economic factor of consumption based on the phrase “buy-use-throw“, which implies the existence of large quantities of raw materials, cheap and readily available, is about to reach its physical limits of sustainability. Circular economy appears to be an attractive alternative and viable, so large international companies, and also large organizations and interstate forums have already begun to consider and explore the concept.

 

Keywords: linear economy, circular economy, ecological footprint

Cuvinte cheie: economie lineară, economie circulară, amprentă ecologică

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30-44 ANALIZÂND MEDIULUI INTERN ȘI EXTERN AL AEROPORTULUI INTERNAŢIONAL ”AVRAM IANCU” CLUJ

EXTERNAL AND INTERNAL ENVIRONMENTAL
ANALYSIS OF CLUJ INTERNATIONAL
AIRPORT “AVRAM IANCU”
The present paper aims to undertake at Cluj “Avram Iancu”
International Airport’s interior and exterior economic environment over the past
four yers has been carefully analyzed, along with the airports major
competitors: Timisoara’s Airport “Traian Vuia”, Sibiu International Airport and
Targu-Mures “Transilvania” Airport. Cluj International Airport “Avram Iancu” has
had a remarkable development over the past few years, a fact which involved
strategic planning in order to sustain the organization from an administrative as
well as from the competitiveness point of view. Taking these aspects into
consideration, the present paper includes a brief analysis of the airports activity
domain.
Keywords: analysis, internal environment, external environment,
airport
Cuvinte cheie: analiză, mediul intern, mediul extern, aeroport

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29-29 CONCEPTUL DE INDUSTRIE BAZATĂ PE CLUSTERE INOVATIVE ÎN EUROPA: O ANALIZĂ A SECTORULUI SOFTWARE

CONCEPT OF INDUSTRY BASED ON INNOVATIVE
CLUSTERS IN EUROPE: AN ANALYSIS OF
SOFTWARE SECTOR
This article presents the evolution of creative industries along the time
and the growth of the enterprises from Europe in clusters. The literature that
treats the cluster policy was also analyzed. The focus was on software
companies, specifically on the comparison between ten countries that are in the
Danube region, based on information provided by Cluster Observatory. The
Cluster Observatory is an online, free and user-friendly platform that provides a
single access point to data and an analysis of clusters, cluster organizations
and regional microeconomic framework conditions in Europe.
Keywords: creative industries, cluster, innovation, software
Cuvinte cheie: industrii creative, cluster, inovare, soft

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29-28 ECONOMIA CIRCULARĂ ŞI DOMENIUL COMPONENTELOR ELECTRICE ŞI ELECTRONICE

CIRCULAR ECONOMY AND THE FIELD OF ELECTRONIC
AND ELECTRICAL COMPONENTS
The continual decrease in the quantity of available non-regenerative
resources, together with the increase of the pressure for reduction of pollution
requires new views on production and consumption. Gradually stepping from a
linear economy to a circular one will certainly have a good impact, both from an
economic point of view, as from the environment’s point of view. One category
of products that were causing widespread pollution after the end of their use
and that has a big potential for recycling is the collection and reuse of certain
materials and the decrease in the environment’s pollution are DEEE products.
The electrical and electronic components’ of recycling is beneficial both for
business, as for the natural environment. Moreover, precious metals like gold or
silver can be recovered, in addition to more common metals.
Keywords: circular economy, recycling electrical and electronic
components, WEEE
Cuvinte cheie: economie circulară, reciclare, componente electrice şi
electronice, DEEE

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28-55 CERCETĂRI PRIVIND OBȚINEREA FERITEI DE ZINC ÎN STARE NANOCRISTALINĂ/NANOMETRICĂ FOLOSIND METODA CERAMICĂ ȘI MĂCINARE MECANICĂ (II)

RESEARCH REGARDING OBTAINING ZINC FERRITE IN NANOCRYSTALLINE/NANOMETRIC STATUS USING THE CERAMIC METHOD AND MECHANICAL MILLING (II)
This paper presents a research regarding the procedure of obtaining the zinc ferrite in nanocristalline/nanometer state throw the standard procedure as ceramic method and then applying the mechanical milling. As a start material we use zinc ferrite. We apply the ceramic method and then we mill the material in two types of environment (dry and with solution). For analysing the results we use SEM, DSC and X-ray diffraction. In the end we obtain zinc ferrite in nano crystalline and nonometer status.
Keywords: nanocrystalline, nanometric, zinc ferrite, SEM, DSC, EDX
Cuvinte cheie: nanocristalin, nanometric, ferita de zinc, SEM, DSC, EDX

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28-54 CERCETĂRI PRIVIND OBȚINEREA FERITEI DE ZINC ÎN STARE NANOCRISTALINĂ/NANOMETRICĂ FOLOSIND METODA CERAMICĂ ȘI MĂCINARE MECANICĂ (I)

RESEARCH REGARDING OBTAINING ZINC FERRITE IN NANOCRYSTALLINE/NANOMETRIC STATUS USING THE CERAMIC METHOD AND MECHANICAL MILLING
This paper present a research regarding the procedure of obtaining the zinc ferrite in nanocristalline/nanometer state throw the standard procedure-ceramic method (first step) and after applying the mechanical milling (second step). As a start material we use zinc ferrite. We apply the ceramic method and then we mill the material in two types of environment (dry and with solution). For analysing the results we use SEM, DSC and X-ray diffraction. In the end we obtain zinc ferrite in nanocrystalline and nonometer status.
Keywords: nanocrystalline, nanometric, zinc ferrite, SEM, DSC, EDX
Cuvinte cheie: nanocristalin, nanometric, ferita de zinc, SEM, DSC, EDX

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28-1 BENEFITS OF INTRODUCING CSR INVESTMENT IN BUSINESS STRATEGY: A STUDY OF PARTNERSHIPS BETWEEN NGOS AND COMPANIES

BENEFICIILE INTRODUCERII RSC ȊN STRATEGIA AFACERII: UN STUDIU AL PARTENERIATELOR DINTRE ONG-URI ŞI FIRME
This paper aims to extend the area of social responsibility by highlighting the importance of partnership between non-profits and social responsibility based companies to attract financing. Three aspects of companies’ wealth are proposed and analysed – the top 100 most important companies in Romania after turnover, which took place in social programs with partnership: the company’s strategy, code of ethics and performance indicators. Continuing the analysis of how CSR could influence the core business of the companies through efficiency and productivity gains.
Keywords: CSR, NGO, partnership, economic performance, sustainability
Cuvinte cheie: CSR, ONG, parteneriat, performanță economică, durabilitate

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27-31 ANTREPRENORIATUL SOCIAL ÎN CONTEXTUL FENOMENULUI DE IZOMORFISM INSTITUȚIONAL

SOCIAL ENTREPRENEURSHIP IN THE CONTEXT
OF INSTITUTIONAL ISOMORPHISM
Considering that social enterprises represent one of the possibilities to respond to growing social needs, this article will try to give a new definition to the concept. We will discuss the position of social enterprises starting from the theory of institutional isomorphism developed by DiMaggio and Powell in 1983 and from the concept of natural selection and survival of the fittest introduced by Darwin and used in modern economy. We will also define social enterprises in accordance to these constraints as being similar to traditional for-profit organizations in terms of form and function but with differences in mission and profit distribution.
Keywords: social economy, social entrepreneurship, institutional isomorphism
Cuvinte cheie: antreprenoriat social, izomorfism instituţional, economie socială

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25-11 PROCEDURA APLICABILĂ DEFICITELOR EXCESIVE ÎN UNIUNEA EUROPEANĂ

EXCESSIVE DEFICIT PROCEDURE
IN THE EUROPEAN UNION
A balanced public financial system is the key to a flourishing country.
The following paper presents the Excessive Deficit Procedure initiated by
European Union bodies with the aim of correcting the non-compliance of
Member States in what concerns the thresholds regarding general budget
deficit and public debt. The first part of the paper offers a short analysis of the
general budget deficit in European Union while the second part focuses on
legal aspects of Excessive Deficit Procedure and its requirements. In the end,
the Excessive Deficit Procedure in Ireland, Great Britain and Greece is
described for a better understanding of the concept implementation and its
implications.
Keywords: Excessive Deficit Procedure, public debt, the European
Union
Cuvinte cheie: Deficit bugetar excesiv, datorie publică, Uniunea
Europeană
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21-13 SOFT DE OPTIMIZARE A PARTENERIATELOR DINTRE MEDIUL DE AFACERI ȘI ONG-URI, PENTRU DEZVOLTARE DURABILĂ

OPTIMIZATION SOFTWARE FOR PARTNERSHIPS BETWEEN
BUSINESES AND NGOS FOR SUSTAINABLE DEVELOPMENT
The article present the corporate social responsibility (CSR) as a form
of cooperation between business environment and nongovernmental
organizations (NGOs), which promote social projects by companies in the
economic implications (for businesses that increase their power in the
community and NGOs are already visible through the projects it carries)
The software application aims to support the two actors, optimizing the
chances of successful partnerships between business environment and NGOs.
Cuvinte cheie: RSC, ONG, parteneriat, soft
Keywords: CSR, NGO, partnership, software
13 SOFT DE OPTIMIZARE A PARTENERIATELOR DINTRE