Răzvan VAIDA

28-1 BENEFITS OF INTRODUCING CSR INVESTMENT IN BUSINESS STRATEGY: A STUDY OF PARTNERSHIPS BETWEEN NGOS AND COMPANIES

Această intrare a fost publicată în 2015 Volumul 28 și etichetată Alina MOLDOVAN Elena-Simina LAKATOS Matthew GREENLEY Răzvan VAIDA la de

BENEFICIILE INTRODUCERII RSC ȊN STRATEGIA AFACERII: UN STUDIU AL PARTENERIATELOR DINTRE ONG-URI ŞI FIRME
This paper aims to extend the area of social responsibility by highlighting the importance of partnership between non-profits and social responsibility based companies to attract financing. Three aspects of companies’ wealth are proposed and analysed – the top 100 most important companies in Romania after turnover, which took place in social programs with partnership: the company’s strategy, code of ethics and performance indicators. Continuing the analysis of how CSR could influence the core business of the companies through efficiency and productivity gains.
Keywords: CSR, NGO, partnership, economic performance, sustainability
Cuvinte cheie: CSR, ONG, parteneriat, performanță economică, durabilitate

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27-31 ANTREPRENORIATUL SOCIAL ÎN CONTEXTUL FENOMENULUI DE IZOMORFISM INSTITUȚIONAL

Această intrare a fost publicată în 2015 Volumul 27 și etichetată Alina MOLDOVAN Elena-Simina LAKATOS Răzvan VAIDA la de

SOCIAL ENTREPRENEURSHIP IN THE CONTEXT
OF INSTITUTIONAL ISOMORPHISM
Considering that social enterprises represent one of the possibilities to respond to growing social needs, this article will try to give a new definition to the concept. We will discuss the position of social enterprises starting from the theory of institutional isomorphism developed by DiMaggio and Powell in 1983 and from the concept of natural selection and survival of the fittest introduced by Darwin and used in modern economy. We will also define social enterprises in accordance to these constraints as being similar to traditional for-profit organizations in terms of form and function but with differences in mission and profit distribution.
Keywords: social economy, social entrepreneurship, institutional isomorphism
Cuvinte cheie: antreprenoriat social, izomorfism instituţional, economie socială

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